Airwalk and Genetics Trouble
“The firm, Tare7, cut 41 jobs, including 32 in Golden, on Friday. It’s a sharp contrast with six years ago, when the firm’s Airwalk and Andy Mac shoes were hot items among hard-core skateboarders. But the brands have since lost their appeal, said R.J. Jones, an analyst who follows the footwear industry for Delafield Hambrecht in Seattle.” Maybe they should bring back the lace-savers and old logos? That Venice Marketing firm for Pony ought to take notes.