Our Target Customer?
“We’re excited to partner with Urban Decay to bring teens a limited edition Vans Plat Sidestripe and the chance to win an entire year’s worth of makeup and shoes,” said Gary Schoenfeld, President and Chief Executive Officer of Vans. “Urban Decay’s edgy and fun attitude is the perfect match for our brand and our target customer.” The perfect match for our target customer? Is the OG skate shoe thinking with the wrong head?